Digital Download with Paul Sutton
The latest thinking in marketing, social media and public relations strategy.
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Recent Episodes
Metaverse Marketing: Hope or Hype?
Should brands get involved in the metaverse, or just ignore it? What even is the metaverse?! This week Paul is joined by blockchain developer Holly...
How to Be Yourself on Social Media
Have you noticed the volume of people trying, and failing terribly, to be their authentic selves on LinkedIn recently? This week Paul is joined by PR...
Personality Goes a Long Way: The Importance of Brand Voice
What brands say and how they say it has come increasingly into focus in the last couple of years. So why do so many companies suck so badly when it...
Facebook Advertising: The End is Nigh
Facebook ads used to be brilliant for reaching highly segmented niche audiences and for creating a positive ROI. But not anymore. Interest targeting...
Why Do You Still Have a Facebook Page?
Do your Facebook Page posts regularly get next to no engagement? Do the same posts on other networks perform considerably better? Do you sometimes question...
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